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Аннотация
| Издательство | |
|---|---|
| Переплет | Мягкий переплёт |
| Страниц | 111 |
| Год, тираж | 2014 |
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0Описание и характеристики
Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million - customers? Starting from zero, it feels impossible.
Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: Hotmail, AirBnB, Facebook, Dropbox, amongst many others.
Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing. They 'hack' their company's growth to create a narrative of sensational success, turning excited media, users and social media into a viral marketing force that will help their business grow exponentially.
Enter the growth hacker. You may not have heard of growth hacking yet, but you've certainly used the billion dollar brands built by it: Hotmail, AirBnB, Facebook, Dropbox, amongst many others.
Growth hackers thrive on doing what traditional businessmen would consider impossible: creating something from nothing. They 'hack' their company's growth to create a narrative of sensational success, turning excited media, users and social media into a viral marketing force that will help their business grow exponentially.
| Код | 2890340 |
|---|---|
| Издательство | |
| Автор | |
| Переплет | Мягкий переплёт |
| Кол-во страниц | 111 |
| Год издания | 2014 |
| ISBN | 978-1-78125-436-3 |
| Раздел | Научно-популярная литература на английском |
| Размеры | 1.1 см × 12.8 см × 19.8 см |
| Вес | 0.16 кг |